TikTok
Benefits
- Monitoring the performance of campaigns run in TikTok;
- Segmentation and efficiency of targeting potential customers;
- Optimized promotion budget;
- Increased conversions and sales;
- Setting in just a few clicks.
About the app
Install the application and connect your store with TikTok to monitor the campaigns you run on one of the most popular social networks worldwide, but also to create personalized remarketing campaigns on this network.
After setting up the application, the pixel will be automatically installed in the store and will allow you to collect extensive data about the actions of the store visitors, based on the automatic tracking of events such as Add to cart, Purchase, Initiate checkout process or View product page.
Thus, you can retarget users through personalized ads in TikTok, to increase the conversion rate and sales of your store.
After setting up the application, the pixel will be automatically installed in the store and will allow you to collect extensive data about the actions of the store visitors, based on the automatic tracking of events such as Add to cart, Purchase, Initiate checkout process or View product page.
Thus, you can retarget users through personalized ads in TikTok, to increase the conversion rate and sales of your store.
Key functionalities
- Automatic in-store installation of the TikTok pixel;
- Generation of a predefined product feed for export in the TikTok system;
- Possibility of segmenting the audience according to the actions of visitors on the site;
- Selection of events that will be recorded through TikTok Pixel;
- Selection of the product ID used for event tracking;
- Multiple options for configuring the order value within the Purchase event.
